Lou Kneath

Lou Kneath is the Co-Founder of PLUS3K Animation, an award-winning creator-led studio serving broadcasters, production companies and brands worldwide.

PLUS3K delivered full animation production for two seasons of My Friend Misty for Sky Kids, executive produced by Fearne Cotton, and most recently developed a new original animated pilot for the BBC featuring British comedy talent Tom Davis, Roisin Conaty and Joe Wilkinson. The studio’s short film The Fell We Climb won multiple international awards and was selected for the BFI National Archive in 2024.

Lou is the creator of Positively Pigasus, a digital-first character brand centred around manifestation, self-belief and the magic of believing in impossible dreams. Launched in 2024, Pigasus has grown organically into a global community of over 100,000 followers, generating more than 150 million GIPHY views and capturing audiences through relatable, uplifting and character-led content.

Now evolving from a social media sensation into a commercially ambitious entertainment and lifestyle brand, Pigasus is expanding into licensing, consumer products, publishing and gaming. Lou is passionate about the opportunities for independent creators to build original intellectual property, connect directly with audiences and develop sustainable, character-driven businesses.

A multi award-winning director, Lou served on the jury for the British Animation Awards 2024 and was part of Creative UK’s 2025 Female Founders Cohort.